Hi! I'm Lucy, founder of Grow by Glow. With over 15 years of experience in digital marketing across the UK, Germany, Malaysia, and Australia, I've helped numerous businesses thrive online. I started Grow by Glow because I saw a need for transparent, personalised digital marketing services that actually deliver results.
Unlike traditional agencies, I don't believe in a one-size-fits-all approach or handing clients off once the contract's been signed. I work directly with you to understand your unique needs and create tailored solutions. I'm committed to transparency, clear communication, and long-term partnerships where your success is my success.
I specialise in working with small to medium-sized businesses who are ready to grow their online presence. Whether you're just starting out or looking to scale your existing business, I provide tailored solutions to match your stage of growth.
My core services include:
- Shopify website design, development, and optimisation
- Klaviyo email marketing strategy and implementation
- Digital marketing consulting
- Mentorship & Community support through Co-Lab by Glow
I focus on areas where I can make the biggest impact: Digital strategy, Shopify development, Klaviyo email marketing and on-page Search Engine Optimisation. For services outside my expertise (like paid media), I have a trusted network of specialist partners who I can coordinate with to ensure you receive comprehensive support.
If you need assistance with something outside my core services, I'm happy to recommend trusted partners from my network. I believe in being transparent about what I can and can't do, ensuring you always get the best expertise for your needs.
We begin with a discovery call to understand your business needs and goals. From there, I'll recommend the most suitable package or custom solution. Once we agree on the scope, we'll kick off with a detailed planning session to ensure we're aligned on deliverables and timelines. Book your call here to get started.
Project timelines vary depending on the scope and complexity. A new Shopify store typically takes 6-8 weeks from concept to launch, while email marketing setup usually takes 2-4 weeks. During our initial consultation, I'll provide a detailed timeline specific to your project.
Yes! I believe in building long-term partnerships. After completing your initial project, I offer various support packages to help maintain and optimise your digital presence. We can discuss the best ongoing support option for your needs.
I offer flexible payment plans to suit different business needs. Typically, projects require a 50% deposit to commence work, with the remaining balance due upon completion. Monthly retainer services are billed at the start of each month.
Success metrics vary by project but typically include:
- Increased conversion rates
- Higher average order value
- Improved email engagement rates
- Better website performance
- Growth in organic traffic
I provide regular reports and updates so you can clearly see the impact of our work.
While I can't guarantee specific results (no one ethically can), I can guarantee my commitment to your success. I work transparently, setting realistic expectations and keeping you informed every step of the way. My track record shows consistent positive results for clients who follow our agreed strategy.
Your satisfaction is my priority. If you're ever unhappy with any aspect of our work together, I encourage open communication so we can address concerns immediately. I'm committed to finding solutions that work for you.
You can reach me through email at lucy@growbyglow.com, or book a discovery call directly through my calendar here.
Yes! I offer a complimentary 15-minute ask-me-anything call to discuss your needs and see if we're a good fit to work together.

Want to know more?
Get your cuppa ready (or cocktail) and book a call with me OR start today with a free audit!